Book · Economy
The Behavioral Economy
How real decisions shape markets
By VAUBAN VALIOS Editorial
The Behavioral Economy is a VAUBAN VALIOS book on how real decisions shape markets. It brings together practical frameworks, case-based thinking and questions for leaders working in economy.
- Format
- Book
- Pages
- 280
- Library
- Economy
- Access
- USD 22
Illustrative catalogue title — details may change.
Synopsis
Written for decision-makers, The Behavioral Economy examines how real decisions shape markets. Across short, focused chapters it separates durable principles from passing trends, and closes each section with questions readers can take into their own organisations.
What's inside
- 01Why this question matters now
- 02The forces reshaping economy
- 03Principles that hold under pressure
- 04Cases and counter-cases
- 05What leaders can do next
- 06Questions for the road ahead
Excerpt
Every era believes its challenges are unprecedented. What is new today is the speed at which choices compound. The Behavioral Economy begins from a simple premise: clarity about how real decisions shape markets is a competitive and civic advantage, and it can be learned.
Preview pages
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